July 6, 2011
Elo TouchSystems, a TE Connectivity (TE) business, continues to make significant contributions to the digital display industry. Marking the first collaboration between TE and Aniden Interactive, the TE Touch Solutions business unit approached Aniden for photorealistic environmental composites of their 4200L large format Elo TouchSystems digital signage display.
Last year, TE Touch Solutions launched a new line of Elo TouchSystems Interactive Digital Signage (IDS) touch displays with exceptionally durable touchscreens designed for interactive applications. The 4200L IDS is a 42” LCD flat panel touch display that is both attractive and durable enough to meet the demands of public access venues, such as retail, self-service, hospitality, transportation, education, and healthcare.
To help showcase the 4200L IDS touch display’s versatility, TE asked Aniden to produce photorealistic environmental composites of the Elo 4200L IDS being utilized in a variety of industries. Aniden created 3D photoreal renderings of the product and used photography for the environmental composites. “Aniden’s visual assets are a tremendous benefit to our marketing campaign. The digital design agency has a unique ability to visually communicate key product messages with 3D product renderings and environmental photo composites,” says Lorna Wood, Director Global Marketing & Communications for TE’s Touch Solutions business unit. Aniden’s composites will be leveraged throughout a variety of marketing platforms and training programs.
“It has been a pleasure to work with TE Touch Solutions and the Elo TouchSystems products. TE is an industry leader with an unyielding drive for innovation. We are proud to work with the Elo TouchSystems solutions and are excited to see the 4200L IDS succeed in the digital signage market,” says Julie Rottiers, Vice President of Client Services at Aniden Interactive.
ABOUT ANIDEN INTERACTIVE
Aniden Interactive is a Digital Design Agency made up of 3D artists, multimedia designers and user experience experts who help expedite product life cycles and elevate brands. Aniden creates digital prototypes with photorealistic renderings and leverages the visual assets onto multimedia videos, technical documentation and user experience for a compelling visual story.
About TE Connectivity
TE Connectivity is a global, $12.1 billion company that designs and manufactures over 500,000 products that connect and protect the flow of power and data inside the products that touch every aspect of our lives. Our nearly 100,000 employees partner with customers in virtually every industry—from consumer electronics, energy and healthcare, to automotive, aerospace and communication networks—enabling smarter, faster, better technologies to connect products to possibilities.
About TE Touch Solutions
TE Touch Solutions, a global leader in touchscreen technology for over 40 years, develops, manufactures, and markets touchscreen products under the Elo and TE brands. With multiple touch technology options, TE and Elo TouchSystems touch products are available for diverse applications including retail point-of-sale (POS), kiosk, medical, industrial, hospitality, transportation, automotive, mobile and gaming. Visit http://www.elotouch.com or call 1-800-557-1458 for more information.
